Sepoy & Co Tonic Water
Sepoy&Co is a challenger brand based in New Delhi. Since no mixers are challenging the premium segment in India, the ambition was to position Sepoy&Co as a local alternative for quality-focused Indian consumers.
Tonic water has evolved from an afterthought to an essential part of a mixed drink. Consumers are increasingly knowledgeable about premium spirits and looking for bespoke mixers with greater flavour profiles.
Sepoy&Co's recipes are crafted in London and made with 100% natural ingredients from India. Olssøn Barbieri was asked to develop the brand platform, including the structural bottle design that would transmit kinship to Indian history and stand out as a contemporary brand that would naturally belong in the context of a bar.
I contributed to the project with 3D CAD design and development, moving the design from 2D concepts to 3D models and prints to production.
